Finalist messages and voting are available at azdot.gov/signcontest. The winning messages will appear on overheads signs for one day each in April.
ADOT received roughly 7,000 submissions for the contest, which prompted them to increase the number of finalists from 15 to 30.
“We were excited to see so much interest,” says Kevin Biesty, ADOT deputy director for policy. “People are reading the signs and we hope they’re taking the messages to heart, sharing with others and choosing to make the roads safer for us all.”
The agency started using “unconventional” safety messages more than a year ago to “kick-start a change in social acceptance of impaired driving, distracted driving, speeding, aggressive driving and other dangerous driving behaviors.”