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An Environmental Niche Pays Off for This N.C. Contractor

Working alongside his family in the homebuilding business, development and site work, Kevin Ennis knew he would have his own company someday.

“Just seeing the flexibility and the freedom they had was always intriguing to me,” says Ennis. “I think you realize, if you're ambitious, you can plow your own path. The older I got it drove me to create something of my own.”

Anything that is, except a homebuilding company. “I just like equipment. I like machines. I enjoy being in the dirt and being able to start something and finish it relatively quick and see a result,” he says. Rather than pounding nails, Ennis started working for himself doing environmental inspections and erosion-control consultations. It was a new and rapidly changing field and many of the developers and large contractors didn’t have the time or staffed expertise to keep up with the constantly changing rules and regulations. That gave Ennis great opportunities.

“I did a lot of self-educating and research,” he says. “My wife had just started med school, and we didn't have kids then, so I had a lot of time to do it. And fortunately, the market was not saturated, and I could generate revenue. All you needed was a computer, a set of wheels and healthy legs.”

Ennis became partners with the original owners of Eco Turf, Andy Smith and Clayton Phillis, in 2003 on a handshake deal, giving the company a new partner and a more diverse set of offerings for customers.

In addition to leveraging his knowledge of environmental inspections, Ennis expanded the company into design, inspection and installation of erosion-control measures, such as stormwater ponds, reconstructed wetlands and bioretention devices, to help clients stay compliant with local, state and federal environmental regulations. After Phillis decided to relocate to Florida, Smith and Ennis bought him out. (Smith, who was vice president, has recently retired.)

When the recession of 2008-2009 hit, Ennis and Smith endured some anxious nights. Neither took a salary for a while. They put the capital back into the company to keep it afloat.