Genie is celebrating its 50th year in business, marking its founding in 1966 when founder Bud Bushnell bought the manufacturing rights to a material lift that operated on compressed air. The company became known as “Genie,” derived from the “magic in a bottle” theme around the compressed air, which was used to raise and lower the hoist.
Now the aerial work platform segment of Terex, which acquired the firm in 2002, Genie manufactures a variety of aerial work platforms and telehandlers for several markets, including construction, rental, aviation, government and military. The company notes several milestones in its five decades:
Genie also says its various machine innovations that have gained wide spread adoption throughout the personnel lift industry, including dual parallelogram lift linkage, the first rotating jib, fully articulating jibs, crab steering and the four-point TraX track drive system.
