Create a free Equipment World account to continue reading

Manitowoc Preps Cranes for Bauma, Withdraws from ConExpo

Ryan Whisner Headshot
Updated Jul 13, 2022

Manitowoc, a manufacturer of cranes and lifting solutions, is gearing up for a major display of its latest cranes, technologies and services at Bauma 2022 in Munich, Germany.

While preparing for the 33rd edition of the world’s largest construction equipment trade show, the company also recently announced that in March 2023 it will not be participating in North America's largest construction equipment trade show, ConExpo-Con/Agg in Las Vegas.

It marks the first official report of an exhibitor dropping out of ConExpo 2023. Comparatively, to date there have been approximately five significant exhibitors that have withdrawn from Bauma 2022, primarily related to customer behavior relating to the pandemic.

Volvo Construction Equipment, CNH Industrial (manufacturer of both Case and New Holland construction equipment) and JLG will not be attending Bauma 2022 and have each indicated an intent to focus on smaller local events to help build stronger relationships with customers. However, all three companies also indicated an openness to participating in other trade shows in the future. For example, Volvo CE will be at ConExpo 2023 in the festival lot. In addition, in August 2021, Caterpillar corporate stated that the Bauma 2022 booth would be left in the hands of Cat’s German dealer Zeppelin. Metso Outotec, a mining services company, also has opted out of the show.

“For Manitowoc, Bauma 2022 presents a great opportunity to demonstrate how we are well positioned to showcase our expertise in lifting solutions for global investments in infrastructure, alternative energy and other industries,” said Aaron Ravenscroft, Manitowoc’s president and CEO. “By introducing new technologies, products and ways to work, we are excited to deliver the advancements our customers need. In addition to launching exciting new products, we look forward to meeting with customers, dealerships, investors and colleagues to earn their confidence and trust in the lifting industry.”

The company is planning to showcase a dozen cranes from Grove and Potain and will highlight its expanded range of support solutions that cover monitoring, parts, service, rental, remanufacturing, finance and more. New technologies shown will include Connect, a telematics platform that is being unveiled at the exhibition.

According to Ravenscroft, over the last 18 months, Manitowoc has taken a multitude of actions to manage inflation.